Area Sales Leader

Area Sales Leader

Ready For a Tasty New Challenge?
Overview

The Area Sales Leader (GTA)is focused on driving executional excellence, sales growth, and compliance within the region.

The ASM will use their exceptional sales and relationship building skills to deliver a best-in-class in-store experience to their customers.

The role will also manage all aspects of communication, training, route sales, onboarding and executing the independent distributor (franchise owner) agreement obligations.

What Wonderbrands Offers: Wonderbrands believes in Home Grown Talent and accelerated career growth

Competitive Compensation, Health, and Dental Benefits

Pension plan with matching contribution







Discount program that covers almost everything under the sun - Restaurants, gyms, shopping, etc.

Lead all Field Sales Fundamentals within Region: Builds and maintains strong relationships with Store and/or Bakery Managers in territory

Ensures all stores are executed the Wonderbrands Way: planogram compliance, visible pricing, optimized use of shelf and secondary displays Manages the sell-in of POS materials to stores, ensures these are communicated and delivered to IDs in a timely manner that lines up with innovation launches or holiday schedules Collaboratively works with Sales, Marketing, and ASL peers to drive executional priorities Educates stores and independent distributors on our products features and benefits, and how these fit with the different customers

Achieve Sales Targets and KPIs: Achieves sales revenue, stale (returns), and store visit objectives within area Consistently monitors store performance and quickly reacts to opportunities within area

Gathers and reports on field insights using various tools and resources







Supports Independent Distributors in business development & with promotion plans

Conducts business reviews with all independent distributors within their territory

Foster a High-Performing Environment with Independent Distributors in your Area: Works with IDs to optimize route – route planning (Analyze territory, grouping stores and scheduling visits), Loading/unloading, preparation for future deliveries

Monitors and ensure ID Agreement compliance – develop and grow territory, support Wonderbrands Marketing programs, maintain proper service and delivery to all outlets, maintaining adequate fresh supply, rotating product and managing stales

Strengthens SOPs for servicing their accounts – managing returns, assessing inventory levels, printing invoices, receiving, merchandising,





reviewing order for next delivery

Participates in selection of new IDsDefine proposals on how to increase sales working closely with the IDsQUALIFICATIONS:Bachelor's degree in Business, Finance or related field required

Minimum of 3 years experience field sales team (food industry an asset)Ability to effectively mostly in the field and at home

Experience managing a franchise operation unit

Multi-tasking and priority management are key components to be successful in the role

Exceptionally strong communicator and team builder

Proven experience in people leadership and development

Demonstrated ability to work in a fast paced & multitask environment

Executive level presentation skills

Possess strong planning and time management skills







Experience building customer relationships.

Strong computer skills (intermediate to advanced Microsoft Office)A passion for the Consumer-Packaged Goods industry an asset

Analytical skills

What is the recipe for a great career at Wonderbrands

Wonderbrands, is a leading Canadian bakery with 140 years of experience in baking packaged breads.

We are the makers of Wonder Bread, Country Harvest, D'Italiano, Gadoua, and Casa Mendosa.

We have a network of 14 Bakery Manufacturing facilities across Canada.

Wonderbrands, now part of the FGF Brands Group of companies, is unlocking an incredible opportunity for growth through a focus on production innovation capabilities, through a leading-edge supply chain practice and investing deeply in communities where we bake.







We are heavily focused on embracing an entrepreneurial drive and a highly collaborative start up culture with an emphasis on cross-functional collaboration.

Disclaimer: The above describes the general responsibilities, required knowledge and skills.

Please keep in mind that other duties may be added or this description may be amended at any time.#LI-CV1#LI-ONSITE#INDOPBR

▶️ Area Sales Leader
🖊️ FGF
📍 Greater Toronto Area