VP, Regional Merchandising, Women's, North America

VP, Regional Merchandising, Women's, North America

18 Oct
|
Lululemon
|
Vancouver

18 Oct

Lululemon

Vancouver

Location

Vancouver, BC

Benefits

Pulled from the full job description

- Dental care
- Extended health care
- Paid time off

Full job description

COMPANY BACKGROUND
lululemon’s purpose - we elevate human potential by helping people feel their best - is as dynamic as the company’s history and current momentum.

From our roots in Vancouver, Canada, lululemon has growth across the globe and through new channels to serve guests worldwide. Today, lululemon is a publicly traded (LULU) $9.6B global business with more than 35,000+ employees and over 710+ stores across four continents and 25 regions. lululemon’s products include Performance Apparel for women and men (pants, shorts, tops, jackets) for healthy activities such as yoga,





running, training, and most other activities, On the Move Apparel (OTM) for women and men (RTW tops, bottoms, outerwear, knits and wovens), Accessories (bags, socks, underwear, yoga mats/equipment, and water bottles), and most recently, footwear.

The power of our brand translated to growth across regions in 2023, with revenue in the Americas increasing 12%, China Mainland up 67%, and other international markets combined growing 43%, compared to 2022. We have an impressive funnel of innovation, our opportunity to increase our brand awareness remains significant, and we will continue to grow and optimize our store base both within the Americas and around the world.

Our Essentials membership program in North America has grown to more than 17 million members in the first year, and we were proud to see the China Mainland business approach the $1B mark in 2023, as the region celebrated their 10-year anniversary. In 2023,





we entered new markets in EMEA and APAC and ended FY23 with 711 company-operated stores worldwide, adding 56 net new lululemon stores since Q4 of 2022.

In the second quarter of 2024, net revenue increased 7% to $2.4 billion and diluted earnings per share increased 18% versus last year to $3.15. Across International, our business remained strong with consolidated revenue up 29% across Mainland China, APAC, and EMEA.

Our Impact / Impact is an essential part of our culture and underpins our business strategy. Guided by our Impact Agenda, we approach this work holistically through three pillars that address the interconnection of our products, people, the communities we serve, and our planet.

- Be Human / We are taking thoughtful steps towards a more equitable and inclusive future.





We are committed to reflecting the diversity of communities we serve and operate in through our IDEA work, investing in our people with full pay equity, holistic benefit offerings, and leadership development, as well as supporting and empowering the makers across the supply chain.
- Be Well / As a global company committed to helping people feel their best, we are leveraging our business, expertise, resources, and communities to invest in and advocate for the wellbeing of those most impacted by systemic inequity around the world. Our goal is to provide access to wellbeing tools and resources to more than 10 million people by 2025.
- Be Planet / To create a healthier planet, we are innovating to create more sustainable materials and working to advance a circular ecosystem.





Across our value chain, we are also reducing our carbon, waste, and water footprint, and improving chemicals management through science-based targets.

MERCHANDISING AS A DRIVER OF lululemon’s FUTURE
lululemon aspires to be the best merchant in modern retail. We have always prided ourselves on creating beautifully crafted, high-quality products that both surprise and delight lululemon’s guests, while also offering innovative apparel solutions. As lululemon continues to expand into new categories, geographies, and on/offline experiences, we aspire for lululemon to achieve what we believe no other retailer has done well before - grow exponentially as a company without compromising quality of product.

The VP North America Merchandising,





Women’s will bring an enhanced understanding of Her and building business acumen to lululemon, in a way that accelerates what is possible from a product, design, and distribution standpoint. The VP will be a Strategic Thought Partner to Global Merchandising, North America Retail, Brand Marketing, and Planning & Allocations ensuring that these teams are never at odds, but rather a dynamic extension of one another. You are a business builder responsible for flawless execution at scale, charged with determining how lululemon shows up to Her wherever she shops in North America. You are both an Architect and a Builder, who will help commercialize lululemon’s vision,





and develop a clear merchandising strategy and oversee its execution in North America.

TITLE
Vice President, North America (NA) Merchandising, Women’s

LOCATION
The VP NA Merchandising, Women’s will be based in Vancouver, Canada.

REPORTING STRUCTURE
Reporting + Direct Reports: The role is a direct report into our SVP, Regional Merchandising, North America and will oversee a team of 30+ FTEs.

Peer Relationships: The VP NA Merchandising, Women’s will sit on the Merchandising Leadership Team and work closely with all of its members: Head of Global Women’s Merchandising, Head of Global Men’s Merchandising, Head of Global Accessories Merchandising, Head of Merchandising & Planning, International, Head of North America Brand Marketing, Head of North America Retail,





and Head of the Americas and Global Guest Innovation.

The VP Merchandising will not be responsible for but will actively partner with those who oversee: Men’s Regional Merchandising, Accessories Regional Merchandising, Global Merchandising, Planning & Allocations, Product Design, Visual Merchandising, Store Design, Product Innovation, North America Retail, and North America Brand Marketing.

YEAR ONE DELIVERABLES Desired achievements in first 12-months in the role. (in priority)

Onboard Thoughtfully. No one cares how much you know until they know how much you care. Spend the first 90+ days Listening and Learning - investing time and energy understanding lululemon’s culture and business. Get to know your team.





Take the time to understand how lululemon currently holds the function of merchandising, while building cross-functional relationships with the leadership of Channel, E-Comm, Stores, Global, Supply Chain, and Brand Marketing. Be seen as a cross-functional hub, at the center of bringing together storytelling, the product, and the guest experience.

Rearchitect the Role of Women’s Regional Merchandising for North America. Start by understanding the current ways of working, and then how can we think differently as a merchandising group in a way that will enable us to be more consistent as a premium brand in North America and around the globe? How can we seamlessly communicate a consistent brand and product story?

Build and Invest in a World Class & Growth Oriented Merchandising Team. Understand current team and opportunities for growth. Build and empower a confident team around you that enables our team to grow beyond our expectations. Lead with care and exemplify that in order to do well, you need to be well.

Continue to Elevate the North America Merchandising Function and Strategy. First, take the time to understand how lululemon currently holds the function of Merchandising globally and regionally. Understand what is currently coming into the omnichannel assortment for future seasons. Take the time to understand our current business and in partnership within and outside of Merchandising, evaluate and build upon how we cluster and localize our store assortments to surprise and delight the North American guest’s expectations.

CANDIDATE CRITERIA - "Must-Haves"
A Gifted Merchant and Business Builder Who Understands Women’s Apparel. You have grown up as a Merchant and/or have overseen Merchandising teams in Women’s Apparel. You have led a Merchandising strategy for a category or segment of business, which resulted in successful business growth. You have 10+ years’ experience as a Leader in Merchandising. Experience in performance apparel and vertical retail would be considered an asset.

Wildy Guest-Centric. You are almost obsessed with the path-to-purchase and delighting the guest (customers) along the way, whatever the intersection between the guest, product, and brand may be. Given your focus on guests, you have a Sixth Sense about What’s Coming Next - in culture, lifestyle, and wellness. You have always been at the forefront.

Global in Outlook with a Deep Understanding of North America. You have meaningful experience supporting regional businesses with a global footprint. You are culturally curious. You deeply understand the nuances to building a scalable assortment.

Who Wins With Others. You are a natural coach and mentor and are committed to the growth of your team. You naturally build successors within your team. You have a high EQ, are approachable, authentic, willing to take the lead when necessary, but also want others in the limelight. You have successfully overseen a team of 20+ FTEs.

Demonstrated Ability to Succeed in Matrixed and Global Environments. You have been successful in environments that required influence & collaboration as a means to move the business forward. You understand the importance of connection and consistent communication with your key partners and stakeholders around the globe. This connection has been a meaningful part of your success.

Additional Notes:
Immigration support is potentially available for this role.

Compensation and Benefits Package:
lululemon’s compensation offerings are grounded in a pay-for-performance philosophy that recognizes exceptional individual and team performance. The typical hiring range for this position is $217,000 - 393,000; the base pay offered is based on market location and may vary depending on job-related knowledge, skills, experience, and internal equity. As part of our total rewards offering, permanent employees in this position may be eligible for our competitive annual bonus program and equity offerings, subject to program eligibility requirements.

At lululemon, investing in our people is a top priority. We believe that when life works, work works. We strive to be the place where inclusive leaders come to develop and enable all to be well. Recognizing our teams for their performance and dedication, other components of our total rewards offerings include support of career development, wellbeing, and personal growth:

- Extended health and dental benefits, and mental health plans
- Paid time off
- Savings and retirement plan matching
- Generous employee discount
- Fitness & yoga classes
- Parenthood top-up
- Extensive catalog of development course offerings
- People networks, mentorship programs, and leadership series (to name a few)
- Note: The incentive programs, benefits, and perks have certain eligibility requirements. The Company reserves the right to alter these incentive programs, benefits, and perks in whole or in part at any time without advance notice.

Workplace Arrangement
This role is classified as Hybrid under our SSC Workplace Policy: In-person collaboration is important, and much of the role can be performed remotely. Work is performed onsite at least 3 days per week.

▶️ VP, Regional Merchandising, Women's, North America
🖊️ Lululemon
📍 Vancouver

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